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was one of the 84 million viewers who witnessed the life changing
event of The Beatles performing on the Ed Sullivan Show,
February 9, 1964. From that point I was hooked on playing music
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Fast forward to the 1980s in which I performed in a six-piece horn band
playing weddings, anniversaries, birthdays, clubs, corporate and
fundraisers -- which was fortuitous, as it laid out the blueprint I would
follow as a solo, ambient acoustical guitarist.

Going from an ensemble musician who just showed up and played to
an entrepreneur wearing all the hats was a culture shock, to say the
least. But I liked calling all the shots, controlling my own destiny.

Through a combination of hard work, attention to detail, aggressive
marketing and exceeding client expectations, I played double the
amount of gigs in 10 years (2,000) than I did in 20 years with bands.

My success was due to perseverance. As Thomas Jefferson once said,
"I find that the harder I work, the more luck I seem to have".

Because of my good fortune, I am reaching out to help soloists jump
on the path towards success. Hopefully they will learn from my
mistakes and reach higher levels of success that I could even imagine.

I am there for you. Please take me up on my offer.

Sincerely, Rick Iacoboni
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